Hello, lovelies! I made a decision that every month I would make a list of goals and completely
smash obliterate them. April 2017 was my first full month of being a blogger and I set some blogging goals for myself and my blog which I thought would be completely achievable. Read on to find out how I totally rocked it this month! & Don’t forget to congratulate me by sharing my success on social media, ha!
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April 2017 Blogging Goals
- Post at least once per week I managed to do this quite easily to the point where I wasn’t challenged by this as a goal. I’ll be posting more per week in May! I posted 2 posts per week in April.
- Minimum 1 comment per post I smashed this, all of the posts have received what I would consider to be a good engagement rate for my first full month. They all got minimum 2 comments!
- 500 unique visitors to the blog Again, smashed. I got 734 unique visitors to the blog this month. I started the month really concerned about the number of visitors but since I have been seeing success in so many other ways, like on Instagram, I’ve stopped checking this daily!
- Get my new theme up and running I had started on this blogging journey with a freebie theme from Creative Market, which I’ve now managed to upgrade to a Genesis-Framework-based theme. I’m a huge fan of Studiopress WordPress themes, and as a WordPress developer, I think the Genesis framework is a must-have for any blogger or small business, and something which I have used personally and professionally for years.
- Make 1 affiliate sale – check! 1 sale made through Amazon, thanks to my Bargain Blog Photo Prop Ideas post, and while it’s only £0.25 that I’ve earned this month I still feel great about it.
April 2017 Social Media Goals
The following are my social media numbers at the start of the month, my goal for the month & my current numbers for today, May 1.
Start: 297 followers
Goal: 500 followers
Current: 767 followers
Start: 0 likes
Goal: 20 likes
Current: 56 likes
Start: 126 followers
Goal: 250 followers (I’ve always found it hard to grow Instagram, but not anymore!)
Current: 568 followers
Start: 35 followers
Goal: 150 followers
Current: 414 followers
Goal: 150 followers
Start: 0 subscribers
Goal: none set
Current: 19 subscribers
What I’ve Learned About Blogging in April 2017
Blogging is a lot of effort. You can’t just write a post and expect it to be seen and loved by the masses! There’s a lot of promotion and planning that goes into getting every single visitor on the site. When I started this blog I knew that I wanted to really focus in on social media, specifically Twitter, because I’ve never really ‘got it’ before – it’s become my most successful network and not only have I smashed my follower target, I’ve managed to meet people who are my support network on this journey!
I realised that if I really want to be able to bring visitors back again and again, a few things have to happen: I need to write more content (I have less than 20 posts right now, hardly enough to binge on!), I need to increase my mailing list subscribers (which I’m doing successfully – I launched my freebie, a cheatsheet with 300+ blogging hashtags, and in the few days since it has been launched I’ve gotten 19 subscribers!), and finally, I need to interlink my content better – working on this over the next few days, by adding a ‘related posts’ section below every post!
Blogging is much harder work than I’d imagined. I started off thinking that I’d be able to get away with writing nice content and using stock photographs, but what I’ve learned is that I need everything I’m sharing to be unique otherwise it won’t stand out! I’ve purchased a wonderful new Canon Powershot SX720 camera (which I highly recommend!) and I am trying to take pictures for my own posts as much as possible! By the end of May, I hope to have enough photos lying around that I’ll no longer need to rely on stock photography at all.
May 2017 Blogging & Social Media Goals
I’m going to be away between 17th May and 1st June, so what I need to do this month is to ensure that my blog is on autopilot while I’m away. I have planned 3 blog posts per week, which will all need to be written in the first two weeks of the month. I will need to schedule every post and every promotional update in advance of my vacation otherwise I may not be able to post and promote everything on time while I’m on holiday.
Blogging: 3 posts per week, written in advance.
Twitter: 1000 followers
Facebook: 100 likes
Instagram: 1000 followers
Pinterest: 650 followers
Mailing list: 100 subscribers
Additional: Promote affiliate content more & finish writing my ebook 😉
A lot of my upcoming content focuses around how I’ve managed to completely smash these goals this month. I really feel like I’m refining my techniques and I know I’m doing some things differently than a lot of the articles I’ve read on boosting your blog. My biggest secret? Engage with people!
If you’d like to know how I managed to grow my Instagram by so much (450%!) this month, I highly recommend checking out May’s first post to find out How I Tripled My Instagram Followers in Just 3 Weeks!
Thanks so much for reading, lovelies! I hope I’m able to share May’s final numbers with this much excitement and enthusiasm! Let’s smash this!